July 9, 2020

How COVID-19 Has Impacted Beauty Trends

Woman applying a face mask.

While our lives have been impacted by COVID-19, it’s no wonder that beauty trends have adapted, too! As we are asked to wear masks, do proper social distancing, and in some cases work from home, that means our beauty routines can change as well.

As we’re still working to get to that new normal, we are excited to see that the beauty industry hasn’t gone away. Instead, it has adapted and changed along with the rest of the world.

Here are five of the most common beauty trends we’ve seen recently!

1. Building a New Skincare Routine

The most notable change that we’ve seen is a rise in people looking for good skincare routines! As more people find themselves at home, they are taking the time to give themselves the self-care they deserve. A good skincare routine can provide:

  • Needed relaxation
  • Healthy skin
  • Improved mental health
  • And more!

In fact, some say that developing a good skincare routine can save you money, as you’re less likely to spend money experimenting with other products. What’s in your current routine?

2. Do-It-Yourself Products

As salons and spas have been closed, there has also been an increase of do-it-yourself products, too. This may include DIY hair colors, nail care, and more! Rather than following this trend at least for your hair, we recommend coming into a salon or spa* the first time. Our students can help you decide what look is right for you, plus we can recommend ways you can maintain your style.

This is the same for any skincare services from our student estheticians, as they can recommend the right products for you to take home and use yourself!

While waiting for your next appointment, you can also check out these 8 beauty looks that you can try at home!

3. Natural Products

Natural beauty products are also in and have been trending for a while. Whether you have a favorite recipe for a facial or hair mask, it’s always nice to have products where you know exactly what’s in them.

As everyone stayed inside, we were able to lessen pollution. This is also a good time to consider more natural products that can keep going with this trend. More natural products also provide an opportunity to go green with reusable/natural packaging. It can also mean recipes you can make with everyday ingredients, like honey or coconut oil. Just like with every trend, always do your research to see what may work best for you.

4. Playing Up the Eyes

While a mask makes it harder to rock a bright red lipstick, it does mean you can emphasize other parts of your face, like your eyes! Have you wanted to try a classic smokey eye? What about a thick winged eyeliner? Now is the perfect time to accentuate your gorgeous eyes!

A good example of a look you can do is this bridal look by our student @beautyybyybailey. The beautiful shimmer eyeshadow and soft curls really work!

5. New Hairstyles With Less Maintenance

We’ve seen more and more people looking for something they can maintain at home. With a lot of salons that had to momentarily close their doors, a lot of people couldn’t go to their usual stylist. As people are able to make their appointment, they’re looking for something they can either maintain or replicate at home until their next visit.

After all, you deserve to look fabulous, whether you’re going out or staying in! If you can’t decide what look you should try next, a good balayage may be right for you! This dimensional color style is a great way to keep color in without worrying about what it will look like as it grows. You can see this look from our student @overmydeadbeauty for some inspiration.

What’s Your New Beauty Routine?

While we’re waiting for everything to become the new normal, we are grateful to be part of our amazing community and help future beauty professionals find their passion! How has your beauty routine changed? Let us know on Facebook or Instagram.

If during this time you’ve thought about furthering your education or finding a new career to pursue, here are a few resources that may help:

At Summit Salon Academy Perrysburg, we are here for our students and our community. Please get in touch to learn more about our programs or how we can make an education in beauty possible for you. We offer a variety of programs from cosmetology to esthetics. Schedule your tour today!

*All salon services are provided by students under the supervision of licensed professionals.

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